We decided that our video will be narrative-based because of the lyrics' influence of anti-violence/crime. The song is obviously a social message, so we think we can convey some visuals to contribute to its message. This is what we are so far thinking of having as our video narrative.
It will start with four people in identical masks (blank white masks) leaving their separate houses. For this we thought that during editing we'll intercut between each of them leaving their house through the door so it's all in time. These characters will then meet up in an open space (each running from opposite directions) and as they meet, the beat of the song kicks in and we'll speed them up like the song does.
I imagine that the masks will be something like this
To represent the lyrics of seeing the error of your ways and giving up on your delinquencies, we'll have each member in a different scenario in which they will harm someone or do something bad and then all get rounded up to the police station where they get lectured.
For example, one of them will be smoking and accidentally ran into by a kid upon which he will angrily jab the cigarette into the kid's eye (ha!); while it will be kind of hard to make that look convincing, Ali assured us we'd be able to contribute to it in the editing process (he has some good knowledge on these programmes in which you can add effects and whatnot).
Another scenario will involve another member attempting to steal a pregnant woman's purse who, already wary, manages to hold on to it so he hits her so that she lets go; unfortunately he hits her in the belly hard enough to damage and kill the foetus inside. We can show this by filming a close-up of the impact and, if we can, get some red stuff to look like blood briefly pouring out so it's obvious what happened (we can film the punching fairly slow then just make it look fast and furious in the editing by speeding it up).
We haven't thought of a scenario for the other two yet but I think the process is that they will all feel some remorse/guilt once they are home and are then each rounded up by a policeman (should be implied that this is following a number of other unsocial acts). We were told today that we had to include a postmodern reference; we briefly considered using a reference to the film Taxi Driver: as we had in mind that one of them would be staring in the mirror, we thought that could be related to the scene in which the main character has the "you talkin' to me?" sequence.
They are then rounded to the police station into a room of some kind and at this point it should be the rap verse (rapped by Dynamite MC) so we'll have the police lieutenant 'rapping' it to them as a lecture. I think that would be quite cool and original, but we'd need the actor to memorize the lyrics so they can mime them (or even rap them I guess it won't make a difference as we won't have audio from the scene). We got the idea that we could have some light works on the rapper, like a light flashing on and off or have him in a spotlight or something stylish. We got this idea from the video 'Pass Out' by artist Tinie Tempah.
I think we could achive this by using the lighting in the drama studio, which I've been told we can use during any lunchtime (as long as it's free). We'll see how that idea goes, it might not work with the lights they have their or something so we'll see.
We will also have a girl lip-synching the singing (as sung by Beverly Knight) throughout the video, that is to say that we will frequently cut from the narrative to her singing. We made the decision to include this so that it feels like a music video because if we only had the narrative, it would feel too much like a short film.
After that, the four 'criminals' will leave the station and now fully aware of the wrong path they have been treading on, will take off their masks which will represent them cleaning themselves of their sins and starting anew.
I think if we are able to make our video and include (at least roughly) all that we want, it will be a succesful video as it should provide interest and entertainment through the narrative and will contain a social message against crime which is always a positive aspect.
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